Business: Fashion Buying and Merchandising (A.A.S.)
HEGIS: 5004
SUNY CODE: 0652
This program prepares graduates for careers throughout the Fashion Industry including positions in buying, fashion merchandising, retail and wholesale sales, retail management, marketing, and other positions within the industry. Students receive a solid background in business courses along with liberal arts courses.
The goals of this program are to:
- present students with a variety of retail and fashion concepts;
- introduce students to the techniques of buying and promotion;
- ensure students use proper fashion terminology; and
- introduce students to the construction, care and use of fabrics.
Successful graduates from this program will be able to:
- reflect and interpret concepts and historical backgrounds of the retail and/or fashion industry;
- apply fashion buying and promotion techniques;
- communicate effectively using proper fashion terminology; and
- analyze fabrics by their construction, care and use.
Career Opportunities/Transfer Information
Graduates of this program have enjoyed successful careers with local and national firms such as Saks Fifth Avenue, Bed, Bath & Beyond, Teri Jon, Regatta USA, Alfred Dunner, Old Navy, Victoria's Secret, etc. in a variety of positions, including the executive level. While not designed as a transfer program, graduates have continued their education at schools such as the Fashion Institute of Technology, Buffalo State, SUC at Oneonta, Lab Institute of Merchandising College, Lasell College and Cazenovia College.
Program of Study
1st Year
1st Semester
| BU 111 | Business Organization & Management | 3 |
| BU 145 | Princ Retailing | 3 |
| BU 225 | Customer Service Management | 3 |
| EN 111 | College Writing | 3 |
| FS 100 | First Year Student Seminar | 1 |
| | Business Elective | 3 |
| Total Credit Hours: | 16 |
2nd Semester
| BU 104 | Financial Accounting | 4 |
| BU 112 | Business Communications | 3 |
| BU 141 | Intro Marketing | 3 |
| BU 143 | Advertising | 3 |
| BU 157 | Textiles | 3 |
| | Physical Education Activity | 1 |
| Total Credit Hours: | 17 |
2nd Year
3rd Semester
| BU 156 | History of Costume | 3 |
| EN 112 | College Literature | 3 |
| | Arts Selective | 3 |
| | Mathematics Selective | 3 |
| | Science Selective | 3 |
| | Physical Education Activity | 1 |
| Total Credit Hours: | 16 |
4th Semester
| BU 205 | Retail Buying | 3 |
| BU 257 | Fashion Merchandising | 3 |
| | Business Elective | 3 |
| | Diversity, Equity, Inclusion, and Social Justice Selective | 3 |
| | Social Science Selective | 3 |
| Total Credit Hours: | 15 |
DEISJ Selective: Student may select any Liberal Arts course from the DEISJ category.
Total Credit Hours: 64
For more information, contact the Business, Health, Science and Technology Division at (315) 866-0300, ext. 8240 or toll free 1-844-GO-4-HERK, ext. 8240.