Business: Fashion Buying and Merchandising (A.A.S.)
HEGIS: 5004
SUNY CODE: 2428
This program prepares graduates for careers throughout the Fashion Industry including positions in buying, fashion merchandising, retail and wholesale sales, retail management, marketing, and other positions within the industry. Students receive a solid background in business courses along with liberal arts courses.
The goals of this program are to:
- present students with a variety of retail and fashion concepts;
- introduce students to the techniques of buying and promotion;
- ensure students use proper fashion terminology; and
- introduce students to the construction, care and use of fabrics.
Successful graduates from this program will be able to:
- reflect and interpret concepts and historical backgrounds of the retail and/or fashion industry;
- apply fashion buying and promotion techniques;
- communicate effectively using proper fashion terminology; and
- analyze fabrics by their construction, care and use.
Career Opportunities/Transfer Information
Graduates of this program have enjoyed successful careers with local and national firms such as Saks Fifth Avenue, Bed, Bath & Beyond, Teri Jon, Regatta USA, Alfred Dunner, Old Navy, Victoria's Secret, etc. in a variety of positions, including the executive level. While not designed as a transfer program, graduates have continued their education at schools such as the Fashion Institute of Technology, Buffalo State, SUC at Oneonta, Lab Institute of Merchandising College, Lasell College and Cazenovia College.
Program of Study
1st Year
1st Semester
| BU 111 | Bus Organization & Management | 3 |
| BU 145 | Princ Retailing | 3 |
| BU 225 | Customer Service Mgmt | 3 |
| EN 111 | English I - College Writing | 3 |
| FS 100 | First Year Student Seminar | 1 |
| IS 111 | Keyboarding Essentials | 1 |
| | Business Elective | 3 |
| Total Credit Hours: | 17 |
Business Elective
Students may choose
BU 207 Personal Style or
BU 240 Fashion Show Production.
2nd Semester
| BU 112 | Business Communications | 3 |
| BU 114 | Accounting I | 3 |
| BU 141 | Intro Marketing | 3 |
| BU 143 | Advertising | 3 |
| BU 157 | Textiles | 3 |
| | Physical Education Activity | 1 |
| Total Credit Hours: | 16 |
2nd Year
3rd Semester
| BU 156 | History of Costume | 3 |
| EN 112 | English II - Intro to Lit | 3 |
| | Liberal Arts Elective | 3 |
| | Math Elective | 3 |
| | Science Elective | 3 |
| | Physical Education Activity | 1 |
| Total Credit Hours: | 16 |
4th Semester
| BU 205 | Retail Buying | 3 |
| BU 257 | Fashion Merchandising | 3 |
| | Business Elective | 3 |
| | Liberal Arts Elective | 3 |
| | Social Science Elective | 3 |
| Total Credit Hours: | 15 |
Business Elective
Students may choose
BU 207 Personal Style or
BU 240 Fashion Show Production.
Liberal Arts Elective
Students may choose
HU 126 Fashion Illustration.
Total Credit Hours: 64
For more information, contact the Business, Health, Science and Technology Division at (315) 866-0300 or toll free 1-844-GO-4-HERK, ext. 8240.