Communication Arts: Radio-Television Broadcasting (A.A.S.)

HEGIS: 5008

SUNY CODE: 0685

The Radio-Television Broadcasting program is designed to prepare students for careers in electronic media including radio, TV, Cable TV, communications, multi-media production and advertising.

The goals of this program are to:

  • teach students how to create video and audio programming for a variety of media and audiences;
  • provide students with sufficient background in theory and technique to discuss and apply principles of revenue streams in audio and video media through advertising, marketing and sales; and
  • cultivate students' ability to discuss development of the current state of media industries and future technology.

Successful graduates from this program will be able to:

  • produce programming incorporating proper pre-production, production and post-production techniques;
  • utilize knowledge of marketing, advertising and sales to prepare a marketing and sales plan; and
  • glean material from industry sources and describe what they have learned.

Career Opportunities/Transfer Information

Graduates find employment in the fields of radio broadcasting, television broadcasting, cable television, production companies, advertising agencies, corporate video, institutional video, and government and educational media. While not designed as a transfer program, transfer articulation agreements have been established with SUC Plattsburgh, and SUC Fredonia.

Program of Study

1st Year

1st Semester

BU 141Intro Marketing

3

EN 111English I - College Writing

3

FS 100First Year Student Seminar

1

HU 137Intro Electronic Media

3

HU 159Applied Media Aesthetics

3

English Elective

3

OR

Humanities Elective

3

Total Credit Hours:16

2nd Semester

BU 143Advertising

3

EN 112English II - Intro to Lit

3

HU 138Intro Audio Production

4

IS 115Computer Applications I

3

English Elective

3

OR

Humanities Elective

3

Physical Education Activity

1

Total Credit Hours:17

2nd Year

3rd Semester

EN 161Journalism

3

EN 225Public Speaking

3

EN 270Writing for Electronic Media

3

HU 257Intermediate TV Production

4

Mathematics Elective

3

Physical Education Activity

1

Total Credit Hours:17

4th Semester

HU 256Sales & Promo Electronic Media

3

HU 258R-TV Senior Seminar

1

OR

HU 272Radio TV Apprenticeship

1

HU 259Advanced Audio Production

4

OR

HU 263Advanced Video Production

4

Science Elective

3-4

Social Science Elective

3

HU 272: Apprenticeship option is competitive and is based on the student’s GPA (2.5 cumulative, 3.0 in major), a written essay and recommendation of the R-TV faculty.

HU 138, HU 257HU 259 and HU 263 each include a requirement of service to the College’s TV Station (HCTV) and/or FM Radio Station (WVHC) outside of scheduled class time.

Students should consult with their academic advisor for appropriate course selections.

Total Credit Hours: 64

Acceptance into the second year of studies will be based on successful completion of first year exit tests. Students who do not pass the exit testing will be ineligible for acceptance into the second year of study. Students who do not successfully complete the tests will be offered the opportunity to retake them after participating in a review session, scheduled at the discretion of the R-TV faculty. Successful completion of the exit testing will qualify students for acceptance into the second year of study.

Student placement into specific sections of Advanced Video Production will be based on students’ portfolios containing projects from previous HU courses.

For more information, contact the Humanities and Social Science Division at (315) 866-0300 or toll free 1-888-GO-4-HCCC, ext. 8200.